About our products

Our mission at Elly Lu is to make the world a brighter place. We create products with purpose in mind. We write educational storybooks that teach children topics that range from STEM to inclusion awareness. We turn our characters into cuddly soft toys made from organic cotton fabric and sustainable materials.

As parents and teachers, we want to create characters and stories that can be used as a tool to educate our children. Our stories are written with the purpose to ignite a child’s curiosity, encourage care for others, and the world we live in. 

We also aim to make sustainable toys from the ground up. Our toys are made with organic cotton fabrics that are grown without the use of pesticides, GMO's, and synthetic fertilizers, and dyed with non-toxic dyes. They are filled with natural corn fiber.* They are ethically manufactured in Sri Lanka. 

*There are still a few options on our website that have recycled polyfil stuffing. We are phasing out of this stuffing. Please read each product description on the product page before purchasing.

• All of our toys are OCS 100 certified meaning the outer fabric used is organically grown. 

• The fabrics are dyed with non-toxic dyes

• Our toys have been third party safety tested for ages 0+*

• All of our toys' features are either printed or embroidered on

• To find out where we donate please visit our "Where We Give" page.

• All toys and characters are copyrighted.

* Always supervise infants or young children when playing with any toy